Are these leak-proof pants set to eradicate the need for tampons and sanitary towels?
Every day, it’s estimated that 800 million women in the world are on their time of the month.
Despite this, in many parts of the world, women still don’t have proper access to essential feminine hygiene products.
In Uganda, for example, it’s estimated that girls miss 11 per cent of the school year because of their periods – without sanitary products, they are confined to their houses.
But these new leak-proof pants are set to revolutionise the market.
Thinx pants were designed by three women in New York – Miki Agrawal, her twin sister Radha, and friend Antonia Dunbar – and are made by women in Sri Lanka.
The absorbent pants look like normal sexy knickers and come in thong (for light flow days), ‘cheeky’ (for medium flow) and hip hugger (heavy flow) styles.
Most importantly, they are leak-proof when used correctly, thanks to their patented technology. They have four ultra-thin micro-layers which work together to absorb the blood.
They are hygienic and washable, and the hip hugger style can hold up to 2 tampons’ worth of liquid (5 teaspoons worth).
One review on the site says: ‘I have now been wearing my THINX Hiphugger for about 8 hours and no complaints! I can’t even tell I have them on – which is what women want in underwear.’
Thinx CEO Miki Agrawal told Forbes: ‘I want to change the culture around women’s most normal time of month — and not while wearing grandma panties or pads that feel like a diaper.’
Priced between $24 (£15) to $34 (£22), plus delivery, they’re relatively expensive but think of the waste and money they could save over a lifetime.
Thinx have also teamed up with Ugandan nonprofit AFRIpads, and for every pair of pants sold, they’ll donate enough money to the charity for seven sanitary pads, each time allowing one female to attend school while menstruating.
Thinx’s mission statement reads: ‘By reimagining feminine hygiene products to provide support, comfort, confidence, and peace of mind, we aim to eliminate shame, empowering women and girls around the world.’
Which would be pretty damn amazing. Period.